All Case Studies
Amazon FBA
Pet Products

Scaling a Dog Accessory Brand to $95K/Month

James & Emily Holt · Denver, CO6 months4 services delivered
Scaling a Dog Accessory Brand to $95K/Month
+332% Revenue
UK Launch
4.7★ Rating

Monthly Revenue

$95K

$22K
+332%

Active SKUs

6

2
+200%

TACoS

14%

28%

BSR (Category)

47

842

Performance Analytics

Real metrics tracked throughout the engagement — revenue, traffic, and conversion data.

The Challenge

PawPerfect had 2 hero SKUs generating most revenue but rankings were slipping due to new competitors. PPC was fragmented across 40+ ad groups with overlapping keywords and no clear budget allocation.

Our Solution

Catalog audit revealed 5 high-demand product gaps. We launched 4 new SKUs, consolidated PPC into tiered campaigns (branded, category, competitor), expanded to Amazon UK, and refreshed all A+ Content with lifestyle imagery.

Services Delivered

Listing SEO
PPC
Catalog Expansion
A+ Content
We thought we'd hit our ceiling at $25K. Six months later we're doing nearly four times that across two marketplaces.

James Holt

Co-Founder, PawPerfect

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